LunarNYC is a Non-Profit Organization with the goals of uniting the love of Asian Culture(s) across the World.

NEW YORK, Jan. 7, 2015 — (PRNewswire) — The organization known as Lunar New Year Celebration™ (LunarNYC), launched its first promotional video story called "KeyChain." Watch, KeyChain:

With the launch of LunarNYC, Jiang Yu, Founder of LunarNYC, looks to unite people who have a love for Asian Culture. Jiang Yu, and the team at LunarNYC have a mission to create, develop and execute a uniting experience for everyone who loves the variety of heritages and cultures within the Asian community.

Moreover, the holistic goals of LunarNYC, is to unite all Asian organizations & people who love the culture across the world, while focusing on creating a viable learning community for kids 5-25 helping them achieve their goals.

Founder Jiang Yu states that:

"As the founder of Lunar New Year Celebration™ (LunarNYC), I have dedicated my life to uniting all Asians and those who love our culture around the world under one Global Brand. From a dream, my mission is aimed at empowering Youth while promoting Diversity, Love, Unity, Peace and Prosperity. As unconventional and unlikely my journey has been; from humble beginnings as a 'sweatshop baby' to eventually becoming an entrepreneur, I believe a strong work ethic and an appreciation to 'Pay it Forward' is key to leaving a legacy for generations to come."

With strategic pieces in place, both in the business sector and in the community, LunarNYC plans to expand rapidly in 2015 by launching numerous events. On this positive note, LunarNYC would like to introduce three new Board Members.

Honorable Michael Yavinsky has joined the Board for LunarNYC as a Director of General Counsel. He is a judge for the New York City Criminal Court of NY County, New York.

Bill Chan, joins LunarNYC Board as a Director of Sports. In 2001, he was the founder and President of U.S. Asian Basketball. Under the guidance of Bill Chan, over 140 of the U.S. Asian Basketball members made their high school teams. Additionally, 25 of those players have played collegiate basketball.

Mr. Edward Chan is a Managing Director in Investment Banking and Public Finance for Hapoalim Securities USA for investment-grade and non-investment grade borrowers. Bank Hapoalim is Israel's largest bank. He joins the Board of LunarNYC as the Director of Finance.

LunarNYC plans to announce additional Board Members and looks toward the launching their various programs in 2015. For more information on the global movement and on how to get involved please visit

About Lunar New Year Celebration™ (LunarNYC)
LunarNYC aims to unite all Asians around the world and those who love the culture under one Global Brand. Our mission once again focuses at empowering the Youth ages between 5 years old to 25 years old while promoting Diversity, Love, Unity, Peace and Prosperity.

Media Contact:
Henry Wong 212-520-6672 or Email Contact

Promotional Video:

To view the original version on PR Newswire, visit:




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